About Reciprocal linking

Reciprocal Linking

Reciprocal links form a vital part of any website promotion effort. You have created great content, or offer a superb product or service -- and now, you want people to know about it.The Web is only as useful as the sum of its links, as without links it is just a disparate collection of pages. Links are the glue behind the Web. To ensure that your page has the visibility it deserves, you will need other sites to point to yours.The process of exchanging reciprocal links is essentially a simple one, but there are various approaches that can be taken in searching out and requesting links, as well as pitfalls that must be avoided. In this guide, I have attempted to provide the information required to smooth the process of exchanging links. Where relevant, I have taken the liberty of drawing on my own sites for examples.

A reciprocal link is an agreement between two webmasters to provide a hyperlink within their own website to each other's web site. Generally this is done to provide readers with quick access to related sites, or to show a partnership between two sites. Reciprocal links can also help to increase traffic to your web site in two ways. First you will probably have some viewers visit your site from clicking the reciprocal link directly. Secondly, most Internet search engines also take into account the number of web sites which contain links to your web site; the more hyperlinks to your site found, the higher up in the search engine rankings (depending on the search term) you'll find your site.

Reciprocal Link are the most commonly used method to achieve better ranking and gain more traffic. Dynamic Link Promoter is prefect for getting more reciprocal link for your web sites.

Reciprocal links are arranged when two web sites agree to link to each other.Reciprocal links are also known as "link swaps", "link exchanges" and "link partners".A common misspelling is "reciprical links".

Reciprocal links help you in two ways:

1. They increase your web site traffic, from people who click on the links.

2. Reciprocal links also play a major role in boosting your rankings in search engines.

A reciprocal link is a mutual link between two objects, commonly between two websites to ensure mutual traffic. Example: Alice and Bob have websites. If Bob's website links to Alice's website, and Alice's website links to Bob's website, the websites are reciprocally linked. Website owners often submit their sites to reciprocal link exchange directories, in order to achieve higher rankings in the search engines. Reciprocal linking between websites is an important part of the search engine optimization process because Google uses link popularity algorithms (defined as the number of links that led to a particular page and the anchor text of the link) to rank websites for relevancy.

• Three way linking

Three way linking (siteA ⇒ siteB ⇒ siteC ⇒ siteA) is a special type of reciprocal linking. The attempt of this link building method is to create more "natural" links in the eyes of search engines. The value of links by three-way linking can then be better than normal reciprocal links, which are usually done between two domains.

• Automated linking

In order to take advantage of the need for inbound links to rank well in the search engines, a number of automatic link exchange services have been launched. Members of these schemes will typically agree to have several links added to all their web pages in return for getting similar links back from other sites.

• Link exchange

An alternative to the automated linking above is a link exchange forum, in which members will advertise the sites that they want to get links to, and will in turn offer reciprocal or three way links back to the sites that link to them. The links generated through such services are subject to editorial review.